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Caress and Kelly Rowland at MTV’s VMAs

The singer is collaborating with the brand on this new promotion.

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By: Jamie Matusow

Editor-in-Chief


 
Caress is collabroating with Kelly Rowland. The singer will be sharing photos as she tests out her look for the upcoming 2014 MTV Video Music Awards, for the brand’s #AmpYourFab photo contest. The VMAs will be televised on August 24th. 

From July 30th – August 13th, fans can enter the contest with their pictures inspired by the singer’s photo for a chance to win prizes and a shout out on Twitter from Rowland herself during MTV’s VMAs. 

Jennifer Bremner, skin cleansing brand director, Unilever, commented:

“We’re thrilled that Kelly Rowland is joining us to inspire women to make everyday a little more fabulous with the Caress Fresh Collection while inviting fans to be a part of her MTV Video Music Awards journey. Caress® body wash is crafted by the worlds’ best perfumers so women can live fabulously every day.”

Back in March, Caress first recruited Rowland – and then announced a newpartnership with Adriana Castro in April. 

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